Real Estate Pay Per Click (PPC)

Based on the cities you target and the price points you are looking to attract, we provide an in-depth analysis of your marketplace that includes: neighborhoods/subdivisions, types of homes, zip codes, school district, # of listings available & median price.

In your account, we will be targeting 100s (if not 1,000s) of different keywords to ensure we show up for each search query based on the location & price points you are looking to attract.

We will set up a Google Analytics account on your behalf (if you don’t already have one) ensuring every lead that your website generates can be tracked to its source.

We will create a highly compelling ad copy to bring the searcher from click to close. Each ad group will contain 3-4 different ads.

We check your account on a daily basis to ensure we are maximizing your monthly investment. If, for any reason, your account stops running, we will notify you ASAP.

Based on the data we generate, we will make adjustments to the keywords we are on bidding. Adjustments such as lowering our bids, increasing our bids, pausing the keyword, adding in new keywords, etc.

After we have significant data, we will pause low performing ad copy and create new ad copy to AB test. This optimization technique ensures our ads are never stagnant and always improving to get you the best results possible.

Our goal is to work with you in a partnership, not a set and forget campaign. We will continuously approach you with new recommendations based on how your account is doing, information we learn from other clients, etc.

We pride ourselves in working with YOU to maximize the results of your campaign. While we can see the numbers, we rely on you to learn about cities, neighborhoods or types of homes that are producing high quality leads. In our monthly calls, we can discuss what you are seeing on your end, what we have seen on our end, as well as lead conversion techniques, new services we offer, and how to grow your business

Each month we will provide you with an in-depth report that breaks down your advertising investment, number of leads, search terms people clicked on, optimizations our team made, etc. This report will give you a high level overview of the health of your campaign.

Your success is our success. Each client will get a dedicated account representative whose mission is to help you reach your goals.